Success stories

Henry Van Belle

Director, Middle East Atolye

We were delighted to have Deep Design Innovation join our team as we worked on designing the customer experience for the Etihad Rail stations. Their contribution played a significant role in the project’s outstanding outcome.

The DDI team brings a deep understanding of customer behavior, supported by robust processes for defining and mapping user journeys across different touchpoints. They seamlessly bridge service design and customer experience within physical spaces, using in-depth research to generate innovative ideas that lead to memorable experiences. DDI’s professionalism, clarity in communication, and collaborative approach made them an invaluable partner and a pleasure to work with.